Call it offload, traffic offload, smart offload or intelligent offload - it will surely be a key theme at Mobile World Congress next week. Hopefully, live demonstrations and in-depth, in-person discussions will separate the weak from the relevant and viable solutions.
Consultant Dean Bubley agrees with Peter. On his Disruptive Wireless blog, Dean wrote: One of the major trends I'm seeing at the moment is that of mobile network offload - typically "dumping" traffic onto WiFi or other networks to avoid congestion from mobile broadband. I'm expecting it to be a huge feature of this year's MWC / 3GSM in Barcelona."
Peter highlights Wi-Fi and Femtocells as two key offload technologies. Clearly, Wi-Fi is a successful technology and has seen widespread adoption. Operators just need some additional technologies to better maximize the use of it. Operators interested in femtocell deployments can provide subscribers low-powered 3G base stations to provide ‘five bars’ of cellular coverage and better utilize them.
At MWC, Kineto will be demonstrating its Smart Wi-Fi and Femtocell Solutions
Dean writes: "What's not clear to me is which of these techniques is the most effective or important overall."
Dean and I have faced off before, and I'm going to try to convince him, rather show him, which is best.
Visit Kineto's stand at MWC in Barcelona February 15-18: Hall 1, Stand A45.