Wednesday, June 25, 2008

T-Mobile's Fixed-line Home Phone Service To Go Nationwide

The now re-named “T-Mobile @Home” fixed line VoIP service looks set for a nationwide launch. I’ll be heading to my local T-Mobile store this week to check it out.

The service, which has been in limited commercial release in Dallas and Seattle, looks to be an enormous success. The article states that a whopping “…45 percent of users of the service … switched from other mobile operators”. Unbelievable!!!!!!

The offer is an incredible value, so I guess it makes sense. T-Mobile @Home offers consumers unlimited flat rate calling for $10/month from their fixed phone line. Comcast, my cable company, keeps telling me I can get the same service for $40.

Britt Wehrman, director of product development for T-Mobile, explains that many households maintain a fixed line home phone for convenience and ease of use. This service is addressing the segment of the market

The “T-Mobile @Home” service is separate from T-Mobile’s dual-mode service “HotSpot @Home”.

If you recall on June 13th there was an article in DigiTimes titled “Tecom gears up shipments of UMA femtocell base stations”. The article goes on to estimate that Tecom will ship 1 million units by the end of 2008.

Clearly there was a typo with the title, as there are no femtocell deployments with these types of volumes anywhere in the world yet. However, it looks like the Tecom product could be at the heart of the T-Mobile @Home service. If T-Mobile (45% inbound churn) and Tecom (1 m units in 2008) are correct, this is going to be a huge success.

1 comment:

Nageshwar said...

HI Steve,

This is great news for UMA and Kineto.

This price point of T-MO should force everyone to reduce costs.

There is no alternative but to go the UMA way.