Thursday, December 02, 2010

Guest Blogger: Jeff Brown, Kineto Wireless

Thankful

During a long Thanksgiving weekend here in the US, I had time to reflect on Kineto's opportunity. I spent the previous three weeks in Europe and Asia visiting mobile operators of all shapes and sizes, and I realize Kineto has a lot to be thankful for.

To begin with, everywhere I went smartphones dominated the discussion. Product plans for 2011 were heavily weighted to smartphones, with feature phones quickly playing a marginalized role. Smartphones for the high-end; the mid-tier; even entry level; plus post and pre-paid…it seemed like everyone wanted to talk smartphones.

Of the platforms, Android continues to have an outsized share. I often refer to a Gartner report from November 2010 which shows Android growing from 3% to 25% of the total smartphone market share in just one year. This is staggering growth, made even more impressive because the overall market doubled in the same timeframe.

And finally, mobile operators have fully embraced Wi-Fi. It seemed that any discussion about smartphones and/or Android included Wi-Fi. It isn't a question of whether Wi-Fi technology will play a role in the mobile internet, it's just a question of how big the role will be.

With this foundation, Kineto's Smart Wi-Fi products are being embraced with open arms. Smart Wi-Fi takes the benefits of Wi-Fi to the next level, enabling operators to deliver improved coverage to their subscribers -- something that isn't available with basic Wi-Fi.

Kineto's Smart Wi-Fi Application is now available on 10 different handsets from operators in North America and Europe. Smart Wi-Fi is the right product at the right time, and Kineto has plenty to be thankful for.

1 comment:

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